The Original Index Fund. Reimagined.
Buy Ticker Symbol: INDEX
Track the S&P 500® Equal Weight Index. Same 500 companies. Held Equally.
the index answer
INDEX Is The Non-Institutional Choice
Jack Bogle's Last Warning
“If historical trends continue, a handful of giant institutional investors will one day hold voting control of virtually every large U.S. corporation…Three index fund managers dominate the field with a collective 81% share of index fund assets… Such domination exists primarily because the indexing field attracts few new major entrants.”
Wall Street Journal, 11.29.18
Jack Bogle: Founder of Vanguard and the First Index Mutual Fund
Break Their Monopoly
“If you’re one of the 100 million Americans that owns a mutual fund, your right to vote in corporate America has been taken away from you. A handful of giant index fund managers have more power now than the last 100 years. They are making the decisions that shape our everyday lives. We created INDEX to give investors a way to break this monopoly.”
Michael Willis, Founder of INDEX
Not All Index Funds Are Created Equal
Did you know your S&P 500® Index Fund might look like this?
The S&P 500® Index’s top 5 companies versus its bottom 370.
The S&P 500® Index Fund (Equal Weight) uses an equal weighted strategy.
Rebalanced quarterly to keep you on track.
*As of August 31, 2020
The S&P 500® Equal Weight Index
A $10,000 investment into the S&P 500® Equal Weight Index at it's inception on 1/08/2003 until 12/31/2019 would have grown to over $63,000.
Made with Visme Infographic Maker
This is a hypothetical illustration that does not include fees nor does it represent any actual investment since you cannot invest directly into an index. Past performance does not guarantee future results. Index returns are not Fund returns.
Better After Crash Index Strategy?
Past performance is not indicative of future results. Short term performance does not equal long term performance. Indexes are not managed, it is not possible to invest directly in an index.
*Source: ONEFUND as of 04/01/2020
Directly following the last two largest stock market crashes, the S&P 500® EQUAL WEIGHT INDEX rebounded much faster than the CAP-WEIGHTED S&P 500® INDEX.
And the ALPHA WAS SIGNIFICANT.
the index plan
One Simple Plan
01
Buy INDEX
02
Setup Auto Deposits
03
Believe in the Success of the Top 500 Brands in America
04
Ignore the News
05
Live Your Life
Our Best Idea After a Crash
for individual investors
for financial advisors
Our Company Values
A Company That Thrives On Innovation and Fresh Ideas
We at INDEX say no to bureaucracy and institutions. Where many of our competitors stop, we begin.
The Human element
Founder Led
A fund run by real people, not giant institutions.
Michael Willis
Founder
Mike has worked in the Wall Street industry for the past 25 years. He is the Lead Portfolio Manager for INDEX FUNDS and previously worked for UBS, Paine Webber, & Smith Barney. Mike enjoys turning big ideas into reality. “I do what I say I’m going to so, I do it right, and I don’t stop until it’s done.”
Todd Johnson
Co-Founder
Todd worked in the mainframe software industry for 24 years before joining Mike to create INDEX. His persistence and inability to accept rejection often makes him the last man standing. Todd is hard wired to win and lives to be free. “Obstacles and rejection always surround great opportunities, so they motivate me.”
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